Archive for March 2009

Money: Dream or Reality

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Copyright © Margie Franklin 

After researching work at home opportunities, a startling discovery was made.  95% of Internet Marketers don’t achieve their goals. What is the reason for this huge failure rate?  Many Newbies simply don’t prepare a business plan before jumping into a home-based business.  As a result these “entrepreneurs” give up before their Internet Marketing businesses begin making good money.  

A well thought out business plan not only includes a description of how you will get traffic to your website and blog, but also how to turn that traffic into sales. The cliche “plan your work and work your plan” is great advice for Newbies & Veterans alike.

The following simple, but effective, “Plan of Action” will result in your work at home opportunity making more sales online and hence, becoming profitable.

1. Consider your customer’s needs first.  It’s crucial to list the benefits the customer will receive as a result of using your product. While features are important, a potential buyer is more interested in the benefits.  In other words, what the product will do for them. 

For example:  A feature of an online shopping mall is that it consists of over 1000 stores.  A benefit to the customer who is shopping online for diet or weight loss products might be that there’s no possibility of running into friends or co-workers.  This in turn increases their comfort level while making these purchases.

Another benefit is that customers may purchase fitness equipment from the convenience of their homes. They not only will save the extra expense of gas since they don’t have to drive to a mall, but they also won’t have to fight the crowds.

2. Avoid making the mistake of slapping the potential customer in the face with your product.  Gradually, build up to asking for the sale.  Remember what you felt like when someone stopped you and abruptly insisted that you buy something?

There’s a major difference in reviewing the benefits of your product with your customer first and then asking for the sale, as compared to immediately demanding that they buy your product.

Your research should have already resulted in knowing “why” customers buy specific products or services.  So be sure to state those selling points up front.  Don’t make the mistake many Internet Marketers do…sell, sell, sell before the time is right.

Another important factor to keep in mind is that most people surfing the net have already made a buying decision.  It’s up to you to make them feel good about buying it from you instead of your competitor. 

3. Knowledge is power.  So do the research and find out which products have the best conversion rates and sell those.  You can’t go wrong with weight loss and diet products.  Of course if your passion happens to be in another product, by all means sell it.  However, for long term success there are certain markets in which people will always spend money.

Weight loss and diet products sell well online every day. Golf enthusiasts also spend a small fortune trying to improve their game. Any type of information product that solves a problem is a potential gold mine.

All you have to do is look around you to see what’s in demand. Watch your TV and see what products are being advertised! Go to a bookstore and look for the top selling books.

You can also utilize your computer by viewing “Google Trends” to discover popular items that are being searched.  It’s one of the best search engines in the world. The point I’m trying to make is to sell more online you need to offer products that are in demand now.

4. Provide multiple ways for your customer to pay.  PayPal is a good choice because it processes payments quickly and  accepts major credit cards too. However, you can also Alert Pay or personal checks, if you so desire.  To sell more online you must make it easy for people to do business with you.

5. The final step in turning your dreams into reality and start selling more online is advertise your products in multiple ways. You will never make any sales without quality traffic and to do this you need a well thought out, advertising plan.  Use many types of adverstising campaigns, including online and offline.

These five strategic tips for your online business will help you avoid Internet Marketing failure. By following these key points, and working hard on a consistent basis, your chances for earning top dollars as an Affiliate Marketer will greatly increase!

About the Author, Margie Franklin

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Margie Franklin is the owner and webmaster of Live The Dream With Faith Home Business Opportunities. She also is a firm believer in giving back to the community. You too can join her efforts to help fund non-profit organizations and change the world by shopping online.

Review: Niche Power Group Mentors

Copyright © Margie Franklin 

Our economy is in a Recession.  Thousands are being laid off every month from companies whom they’ve dedicated their hearts and souls to for years.  Few professions are safe from the chopping block.  CEO’s, middle management, white & blue collar workers, law enforcement officers, and fire fighters are either losing their jobs, having their hours decreased or forfeiting raises & bonuses. 

Many are afraid to look at their 401k statements because the value is depleting rapidly.  All walks of life now stand together in the unemployment lines.  And the numbers continue to grow. 

There’s no better time to start a home-based business to supplement your income and ease the financial crunch.  The internet offers numerous opportunities for you to earn money.  The choices are endless. 

If you don’t have an idea for a product or service for your new business, just choose a hobby or something that you love.  Odds are someone has already started an Afilliate Program in which you may join for free.  Turn your hobby into a money making venture.

Yes, it’s easy to start a business online, but the key to success is having the support and guidance of Mentors.  This brings me to my review of the Niche Power Group (NPG).  This group of Mentors consist of 5 highly successful individuals who make their full time income on the internet.  If you want to be mentored or coached, it’s crucial that you choose a Mentor who walks the walk rather than just talks the talk.

The Mentors of the Niche Power Group are Ken Troyer (Creator and Founder), Jeff Casmer, Cynthia Minnaard, Suzanne Morrison, and Jeff Schuman.  I chose to review this team because it was refreshing to see their passion, determination and enthusiasm for the success of their members.

Collectively these Mentors are a powerhouse on the internet and each earn a full time income from Affiliate Marketing.  They enjoy helping others and the Niche Power Group is a vehicle in which they may easily accomplish this.  The Mentors share their knowledge and expertise on how to achieve financial freedom by using the internet.   

The  NPG Mentors could very easily perform the day to day tasks and challenges that Affiliate Marketers encounter.  However, they take the time to coach their members how to overcome obstacles themselves. 

The Niche Marketing Group Mentors are not there to perform the physical work of updating blogs, websites, surfing, etc for their members.  Instead, they provide step by step procedures with no fluff.  This not only saves the members money, but reinforces their belief in themselves and their abilities.  It also reinforces the fact that nothing is impossible.

ADVANTAGES

NPG Mentors teach their members the wisdom of completing simple daily tasks online.  Repetition, tenacity, and self-discipline will lead to the pot of gold at the end of the rainbow.

NPG’s goal is to turn the 95% failure rate for Internet Marketers into a 100% success rate.

NPG gets you started on the right path and provides you with the secrets of how to achieve financial success in your niche market. 

NPG trains and encourages you to learn some of the techie stuff behind Affiliate Marketing.  They want you to stop throwing away money.  If you wish to have someone else perform these tasks for you, it should be your choice, not for lack of know-how.

The Mentors teach you the value of knowing how to make changes to your blog and website yourself.

NPG also continues to mentor you through out your journey.  They don’t just get you started, sell you a few worthless products and leave you.   They’re not out to get your money and run.

The membership includes lots of valuable training, e-books, videos and bonuses. The Mentors make available a variety of powerful internet tools and provide an unbiased list of a few upgraded items for those who wish to spend money on something that has a few more bells and whistles. 

Testimonials from current members are shown on the main page of NPG’s website.  When seeking Mentors, it’s important to read reviews and testimonials prior to joining that group.

The Mentors communicate with their members on a regular basis in the NPG Forum, or by phone, Skype, e-mail.  Their response time for inquiries is outstanding.

DISADVANTAGES

It’s hard to find anything negative to say about the NPG, but the one thing that may be a slight disadvantage for some is the nominal fee that is charged.  If one is short on funds, this may be a deterrent.  However, NPG accepts monthly, quarterly, or annual payments.

When you stop to consider how much it typically costs to start a business, then you’ll realize that the knowledge & support from NPG well exceeds the nominal fee they charge for mentoring.

Don’t be part of the 95% who give up their dreams of owning a home free & clear, taking 3 cruises a year, playing golf every day, and having lots of money in the college fund.   Rise up from mediocrity and get coached by an experienced, successful group of Mentors who already earn full time incomes as Affiliate Marketers.

If you have a burning desire to succeed online, but don’t know where to start, contact the NPG today.  http://margie88.nichepower.hop.clickbank.net  

About the Author, Margie Franklin

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Margie Franklin is the owner and webmaster of Live The Dream With Faith Home Business Opportunities. She also is a firm believer in giving back to the community. You too can join her efforts to help fund non-profit organizations and change the world by shopping online.