Franklin Connection

Facebook is currently the most visited and popular social network, with over 400 million active users that generate more than 300 billion page views per month, which is more than Google gets in the United States. And ever since the network was created and started being popular, Internet marketers tried to find ways to make money off of it by promoting various products.

When Facebook introduced their ads platform, things became much easier and a lot of marketers started creating their campaigns on Facebook. But still, the number of Facebook advertisers is a lot lower than, for example, the number of people using AdWords or AdCenter, which are Google’s and Microsoft’s pay per click advertising platforms, respectively.

Now, think about it: Facebook in the United States gets more views to their pages than Google does, while at the same time having much less competing advertisers using the ads platform. If that isn’t the best mix for any marketer (especially those who are just starting out and don’t have hundreds or even tens of thousands of dollars to spend), I don’t know what does.

The demographics on Facebook are just as diverse as on Google, if not more, because a lot of non-tech savvy people are using it to communicate with their friends (and they haven’t developed the sort of ad blindness and skepticism as seasoned Internet surfers, which is simply great for marketers).

You do need to get creative when making the ads and targeting the right people, but the investments can pay off very quick. If you’re new to Facebook advertising, but you did your research, you’ll most likely find that the easiest way to get started is by using fan pages. They’re simple pages where users of a certain product, fans of a movie/song and other people that have something in common meet and communicate.

Once you establish such a page, you’ll not only be able to get a good conversion from Facebook ads, but also get traffic from all the search engines on relevant keywords, and Facebook always ranks very high. The secret to keeping the visitors coming back is to post good, informative and entertaining content as often as possible.

That is completely up to you, and if you want to succeed, you will do it, but there are a few great Facebook apps that you can use to improve, accelerate and automate your fan page campaign.

Static FBML. If you want a successful fan page, you have to make it appealing to the visitors. Customizing it for a theme (of a movie, for example) and making it more unique than any others will ensure that visitors keep coming back. This app allows you to go beyond the default Facebook customization options. Using HTML and FBML (FaceBook Markup Language) you can change practically everything on any of you fan pages.

Promotions. This Facebook app is a great tool that will help you create and manage great marketing campaigns on your fan pages. You can create sweepstakes, offer coupons, run contests and giveaways and do other things that can help you a lot in promoting anything.

Signup Form. If you’re a savvy marketer that thinks of the future, you most likely know that “the secret is in the list”, as they say. An email list will help you get closer to your customers and have a customer base long after the product or fan page are discontinued and even after Facebook ceases to exist:-). This app lets you to insert any type of sign up form on a fan page. You can have users sign up for your newsletter or directly for the service you’re promoting.

Posted Items Pro. This nifty Facebook app will help you somewhat automate the “posting good content regularly” part of maintaining your fan page in top shape. It allows you to post not only usual text, but also images and videos from Flickr, Youtube and other sites, which will ensure that the users spend more time on the fan page. You can post the content manually or let the app do it for you (especially useful when you’re away for a while with no access to a computer or the Internet).

iEndorse. Reputation is everything for a business and their products. With this app, you can help your customers and yourself by allowing them to post testimonials about your product and discuss it with other buyers. If your service is good and the users like it, having real verifiable testimonials will skyrocket your conversions, sales and, of course, profits.

There are a lot of other apps like this (just search for them), but the above are the best for marketing purposes. If you’re just starting out and trying to create a couple of popular fan pages, you’ll definitely find that the above apps can be quite helpful.

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The concept behind using attraction marketing or social marketing is an old concept in business marketing. It has gained great notoriety lately with the popularity of sites like Facebook Myspace and youtube as well as many others. New Social marketing sites are popping up all the time and their popularity keeps increasing. Before using social or attraction marketing to build your business, you would be well advised to learn how to implement some basic tools in order to obtain the best degree of success for your business.

The most important tool of all in your arsenal for employing attraction marketing systems is You. You need to be able to build trust with your prospects. Your highest priority objective is to be able to share valuable information as well as to show your knowledge in what you are offering. You need to be able to provide strong leadership for your down-line and those you interact with on social networking sites. You need to be able to teach them the steps you have taken in achieving success and be able to guide them to do the same.

Another critical tool is the autoresponder system, which is an email service providing you with the tools to run a targeted campaign for following up with your potential customers. The use of an auto-responder system will allow you to send important information about your products and services to prospective clients and partners. They will also provide you with a means to capture new leads into the system with squeeze pages and or opt in forms which you can add to your website. The two main Auto Responder systems are Getresponse and Aweber. Both have monthly fees but also provide an affiliate program that you can offer to your members that have joined and can defray the cost of your auto-responder system and in most cases provide a nice additional recurring monthly income.

A lead capture page on your website is also an essential tool which allows you gather new prospects and build your list generally by offering them something free but of value to them such as e-books, Free training, and recorded videos or webinars to name a few. In exchange for the free information you are offering is the contact information of a prospect including their name, email address, and phone number.

Your bio page is a good tool you can use, which allows people visiting your website, to know you a bit better. You can create bio pages on your original website and on different social marketing sites and share your story to people so that you can build relationships. Your Bio can also help establish trust in who you are and in your sincerity to help others succeed.

The greatest advantages of implementing attraction marketing are the ability to generate your own targeted prospects eliminating the rejection associated with cold calling purchased leads or contacting your warm market also known as friends and family.

Attraction marketing, when used properly, will build a know and trust relationship between you and your prospects resulting in a much more stress free method of building your business and in turn helping your prospects build theirs!

To your success!
-Tim Langen

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In terms of Web 2.0 applications, Facebook has dominated the social networking scene and took the Internet by storm. Not only has Facebook provided an effective meeting place for users to communicate socially, but it also provides an innovative means for Internet marketers to reach potential clients. Those of you who are ignoring Facebook in your marketing efforts are missing out on all the traffic you could get by introducing new people to your business through advertising. It’s no secret that Facebook has become the most popular way to stay in touch with people you know or used to know, and folks will stay online for a long time just to talk to these people, play games, and join groups that the find interesting. What do you think would happen if your product was shown to so many people at once? It will help drive traffic to your site and bring in more customers to your business. In this article we will be looking into how you can use Facebook to market your product/service and get results.

Social Ads are the simplest method that you can use to market your service or product on Facebook. Social Ads on Facebook are similar to Google Adwords but there are some important differences. Social Ads are the easiest way to use Facebook to meet your marketing needs and reach your audience of choice. You can not only geographically target your ads but also use other specifics such as gender, age group and interest. This means your ad will be highly targeted to the right audience and it won’t result in un-interested people clicking through and wasting your money. As your clicks increase, you’ll obviously have higher odds of obtaining customers, increasing your sales, and finding more consistent customers.

A photo can be included with your advertisement, if you have one. Your advertisement will definitely be seen more often if you do include a photo, so it is suggested that you make use of this service. Make sure you pay attention to what your advertisement says, since this will make all the difference. If you are not comfortable writing ad copy then employ someone to do it for you and incorporate a smart and eye catching design.

Using Facebook’s Social Ads is not the only way to get your point across to the public. You may also wish to create a page dedicated to a certain interest group. Facebook users enjoy being members of certain groups, or being fans of pages that spark their interests. You can take advantage of this and tailor your marketing efforts around it. Simply make a page or a group on Facebook that focuses on your business. Fill it with vital information about your company, without making it overwhelming. Then start getting people to join this group or become a fan of your business page. You can directly invite people to your group but there is no way to do this if you create page instead. In this case, you will be able to direct users to your page through alternative marketing techniques. Whether you create a group or a page is up to you but in the end, the kind of response you get will be amazing, if you get everything right.

Facebook can be a social network achieving an objective for you as a marketer. Facebook has the potential to be of great benefit to your business, as well as support your marketing ability to potential clients. Just keep experimenting and testing various options so you can find the Facebook success formula that works best for you.

Facebook is great for everything and anything. I have used it for an auto glass replacement business as well as a fertility acupuncture san francisco expert.

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Now you can search social networks to find background information on new friends or even old friends that you have befriended. The advent of social networking sites like Facebook, MySpace, and others has made it easier than ever before for you to see what your friends are interested in.
Demographic information can be found on these sites as well. Examples of this include your friends’ taste in music, the types of food they like, where they were born, how many children they have, etc. It would help to know how social networks operate first in order to understand how this information can be pulled up.

In order to be friends with a person on a social networking website, you need to first put in a friend request to that individual. He or she then has to accept you as a friend. Once you are friends, you can access all of the information on that person’s page. In rare cases, some people do not put privacy setting on their pages, and thus, anyone can see their information. This is becoming less common, however, as social network site users become more concerned about privacy-related issues.

Once you are friends with a person on a social networking site, you can access a lot of information about him or her. This information falls into two main subgroups: interests and demographic information. It is as extensive as your friend makes it; he or she may in fact have no information at all about himself or herself on his or her social networking page. In the event that he or she does post personal material, you can find out where he or she was born; the town in which he or she currently lives; what his or her relationship status is; his or her religion and/or political party affiliation; if he or she has any children; what his or her job status is; and more. If you are looking to see what he or she is interested in, it is very possible that your friend may write a summary of what he or she enjoys doing where hobbies are concerned(ie cooking, reading, etc.) Another way of gaging what a friend on a social networking site is interested in is to see what groups he or she belongs to.

On social networking sites, people can join various groups and pages that are run by administrators. These divergent online forums can be about politics, foods, companies, parenting, and just about anything imaginable. By looking at the groups that a person belongs to, an individual can gage what a potential social networking friend is interested in.

It is of note that you may want to look up a person, from, for example, your high school years on a social networking site and reconnect after all these years. When you go to the site and do a search for the person, he or she will in fact come up (if he or she is a member of the site), as will a sampling of some of the groups that he or she belongs to. However, you will get the most extensive background information by becoming friends with him or her on the site if your friend request is accepted by that person.

Regarding privacy, you may be concerned about becoming a member of a social networking site yourself given how, as discussed above, it is easy to locate background information through such an online forum. These fears have been addressed by social networking companies via their giving users the ability to limit who can see their specific pages. To this end, most people place settings on their pages which only allows their friend circle on the social networking site to gain access to their information. If you are not friends with the person, then you can not see any of the personal material on their page. Also, if a person has a concern about any of the friends on his or her social networking list, the friends in question can be deleted at any time.

In conclusion, social networking sites have made it easy to find background information on people, including their demographic material and interests. People have to become friends with those whose information they wish to look up. Privacy settings can limit who sees a person’s profile on a social networking site.

Amazingly there are over 12 million people playing Facebook Texas Poker interactively every month. If you log in at any point on any day you will see there are 150k+ other members are also logged on and playing. There is a whole community of members all having fun and playing Facebook Hold em Poker for free.

So why is it so addictive? Why are so many people spending days messing around on Facebook Poker games when there’s no real money to be gained ? And why are members buying and selling virtual which hold no real value?

Why are people mad about facebook Hold em Poker

Facebook Hold em Poker is so well-liked because it allows you to play poker online with friends or join new games to meet new people. Its Human nature means that we are competitive beasts and we just adore beating our friends at just about anything. It’s also a safe way of practicing poker online as you don’t stand to lose anything but your pride. Its simple to play the software picks out your best hand for you all you have to do is raise your stakes and keep your poker face on. You can invite your friends to a virtual poker night without having to order the pizza , you can talk and have a laugh while you’re gaming .

It is easy to get obsessed when you start playing well and reaching the top elite tables and I’m positive many thousands of hours are being wasted worldwide as people sneak in a quick game of Facebook Hold em Poker when they should be working!

Buying and selling Facebook Poker Chips

If you lose all of your chips you can build up your bank roll for free by taking up offers on Facebook. Take a snoop around and find the greatest special offers, currently you can grab $1,000 free chips everyday just for logging in to Facebook Hold em Poker you can get another $2,000 for recommending it to your mates and grab even more free poker chips for installing other applications on your Facebook profile.

If you are a really good player you will be able to join the elite tables. These tables are for expert players only and usually have a very high minimum stake level, for example you can only play if you are able to stake at least $50,000 or $100,000. By playing at these levels you can win much more chips , but getting up to that level isn’t easy and if you lose everything on a bad hand you will have to start again at the bottom and work your way through the amateur player games .

For many people the frustration of having to drop to the bottom and the amount of time it takes to get back to the top tables is just too much so they will search around online for Facebook Poker buy poker chips and get back up to the elite tables quickly.

If you are an expert player you could earn yourself some extra money by wining and selling on your own Facebook Hold em Poker chips.

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Social networking isn’t for everybody, but all around the world people are having fun with this vehicle.  Work at home moms and dads, work away from home moms and dads, kids and young adults…all walks of life are using it to make new friends or get re-acquainted with old high school cronies.  However, the main reason these social bookmarking websites are growing so rapidly is that Affiliate Marketers hope to put their internet business on the first page of google.

Important tips to help you make money and have a good time:

1.  Start small by signing up with just a few social networking sites and immediately complete your “Profile.”  This will help you brand yourself.  Branding yourself and your business is a key factor in helping you be successful in the internet world.  I suggest that you join Facebook and Twitter as they are taking the world by storm. 

Be friendly and develop relationships.  It’s critical that you don’t immediately start pushing your products.   Take the time to get to know people, share your beliefs and values.  People like doing business with like-minded, friendly people.

2.   A helpful tip to use before you start networking is to take some time and write down a few items you would like to share about yourself.  Include your dreams, passions, and anything want to share about your family life. Save these well thought out descriptions to a file on your computer and call it “Profile.”  Then, when you sign up with a social networking site, simply copy and paste.

Most social bookmarking sites ask for a screen name or user name.  Be prepared.  Consider if you wish to brand yourself or your business.  If you decide to brand yourself, then use your own name.  If not,  use a name that best describes your business.

Another very significant item to keep in your  “Profile” file is a photo of yourself that you would like the world to see.  Nearly all social networking sites encourage you to include a photo.  Keep in mind, your goal is to have your Profile be interesting enough that it motivates people to want to get to know you and visit your business website. 

3.  Post to your social bookmarking sites at least once or twice per day.  You may even think about starting your own “group” on Facebook.  Facebook allows others to join your group. This helps  keep your name in the forefront of  your fans and google, while also permitting you to concentrate on promoting the items that are dear to your heart. 

For instance, if you want to assist people who are living with HIV/Aids, you might start a group called ‘Let’s Help Win the Battle Against HIV/AIDS’ or if you would like to keep Michael Jackson’s memory alive, you may start a group called ‘Michael Jackson Lives On in Our Hearts.’  If your focus is on losing weight, why not start a ‘Bust Your Gut Weight Loss‘ group?

You’ll be amazed at the huge number of followers, fans, and members you have as a result. Some of these people will click on your website just to see what you have to offer.  They may browse some of your articles and end up buying your products because they believe in you and your values.  Conversely, you may take a look at their websites for the same reasons.

So, what are you waiting for?  Get on track today.  Connect with social networking groups, have fun and flourish.

Margie Franklin is the owner and webmaster of Live The Dream With Faith Home Business Opportunities. She also is a firm believer in giving back to the community. You too can join her efforts to help fund non-profit organizations and change the world by shopping online.